By activating auction-time bidding in Search Ads 360 you can enhance your performance when bidding on Google Search. Hundreds of Search Ads 360 advertisers enabled Google Ads auction-time bidding and saw an average lift in conversions of 15% to 30% at the same or better ROI. More
Category: Google Ads
Creative guidelines to improve App campaign performance
Strong creative assets are critical to App campaign success. Google uses these text, image, and video assets to automatically create and deliver the most relevant App ads across our largest properties, including Google Play and YouTube. Our best practices guide offers recommendations for creating better App ads. For example, give users a sneak peek at […]